Yes, yet another “clever” use of the hole in a shopping bag which has been done to death this year, but in this case it works only because the object depicted - a wine crate - looks
awfully heavy to be just carrying around so nonchalantly. Which would certainly lead someone to wonder “what wine is that?” (Warwick)

Cherryflava

YouTube - The Making of “Street With A View”

You would think once you’ve turned your back on the movie screen and the credits have rolled that, in pitch-black darkness, you’d have one short moment of ad-free peace before heading back into the real world and a barrage of messages on your trip home from the theater. Not so, thank to Trident, who branded safety lights on steps with lit up smiles.
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Tags: ambientadvertising